Posts by Michael Carroll

A website showing Google Ads in search

Mastering Keyword Selection – Boosting Your Google Ads Performance

Google Ads is a formidable tool for small business owners looking to amplify their online presence. It’s also useful for...

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What are Keywords?

Welcome, small business owners, entrepreneurs, and those that have been following our series breaking down SEO into it’s smallest parts!...

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What is a Meta Description?

Let’s talk about something that is a bit technical but can significantly impact your online presence: Meta Descriptions. These little...

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What do Title Tags have to do with SEO?

Over the course of the last year, we’ve written a lot about SEO, or search engine optimization. It’s been time...

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Is It Time for a Website Redesign? 5 Signs Small Business Owners Should Look Out For

The first impression of a website is formed within seconds by a new user. As such, the importance of your...

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The Crucial Role of Responsive Design for Small Businesses in 2024

Small businesses are continually faced with the challenge of staying relevant and competitive. If you were to choose any of...

Crafting a Cohesive Brand Identity: The Importance of Web Design for Small Business

One of the first, and most important challenges facing your new business involves establishing a strong brand identity. This act...

a person holding an ipad looking at a backlink icon and the strottner designs logo

Boosting Your Business: Unraveling the Magic of Backlinks in SEO

As you have heard from us many times, Search Engine Optimization (SEO) stands tall as a beacon guiding businesses toward...

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Balancing Act – Navigating the Tension Between Best SEO Practices and Website Design

When it comes to inbound and online marketing, where visibility is key to success, the tug-of-war between SEO (Search Engine...

Crafting Success: 10 Crucial Factors in Website Design for Businesses

We’ve said it often, business happens online, and a well-designed website is a cornerstone of a successful business strategy. Your...

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