digital marketing

a map of the world to demonstrate schema markup

SEO 101: What is Schema Markup?

August 27, 2024 Michael Carroll
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blog, Digital Marketing, Google, Google Analytics, Google Search Console, Local SEO, Mobile-First Indexing, off-page search engine optimization, off-page seo, on-page search engine optimization, on-page seo, Responsive Design, schema markup, search engine optimization, SEO, SEO 101, small business marketing, technical search engine optimization, Technical SEO, website design, Websites

In the world of digital marketing, staying ahead of the competition means keeping up with the latest trends and technologies...

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a meme comparing sites with and without xml sitemaps

SEO 101 – How do you Understand XML Sitemaps and Their Importance for SEO?

August 20, 2024 Michael Carroll
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blog, Google, Google Search Console, Local SEO, off-page search engine optimization, off-page seo, on-page search engine optimization, on-page seo, Responsive Design, search engine optimization, SEO, SEO 101, technical search engine optimization, Technical SEO, XML Sitemaps

At this point, there is a generic opening that we could insert into almost all of our blog posts. It...

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SEO 101 – What is the Robots.txt file?

August 13, 2024 Michael Carroll
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blog, Local SEO, off-page search engine optimization, off-page seo, on-page search engine optimization, on-page seo, robots.txt, search engine optimization, SEO, SEO 101, technical search engine optimization, Technical SEO, website design

As a small business owner, you’ve likely heard a lot about the importance of search engine optimization (SEO) for driving...

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